In 2016 VERCIDA Consulting were asked to design and facilitate an awareness raising programme for a global media company. Aimed at senior executives across the entire group of businesses within the company, the key aims of this global programme were to:
Workshops were delivered in various locations including: New York, Los Angeles, Budapest and London.
Stage 1: Pre-workshop material:
This consisted of a short economist style article on the nature of unconscious bias in the workplace. This article covered the business case for having diverse and inclusion teams, the nature of cognitive and unconscious biases and how these biases – affinity bias, confirmation bias, halo / horns effect, gender benevolence – influence decisions and behaviours.
This article included insights gathered within our pre-workshop interviews.
The article also covered how to make effective change happen, focusing on expected ways of working linked to organisational values and other proven interventions such as role modelling inclusion, challenging bias thinking and engaging diverse team members.
Stage 2: Workshop delivery:
Our workshop was specifically designed to ensure we utilised a range of inclusive learning techniques including video material, written case studies, small group discussions, whole group discussions and individual reflection. These followed our AAA learning model of:
Stage 3: Post-workshop:
All participants were provided with a complimentary copy of our Inclusive Management Briefing Paper. This short, practical and business focused document provided:
iCommit: Drawing on the nudge principles from behavioural science, we use iCommit, a unique approach that helps organisations embed inclusion into workplace cultures by influencing everyday behaviours.
Together with the pre-workshop material, these post-workshop interventions offered a ‘pick and mix’ approach to learning. This created an integrated and sustainable programme of activity that utilised a range of relevant support material.
This approach is part of our coherent methodology for creating lasting inclusive change.